It's that time again!

Post by 
Rob Bell
Published 
January 15, 2021

It’s that special time again!

We’re all dating everything with the wrong year, and probably will be until at least April. There’s a pile of gifts from the holidays with no place to go. And our inboxes are predictably filling with even more spam than usual as every expert & influencer announces, with certainty, the top 10 things for 2021 you need to do, get, be, see, or eat.

Don’t worry, you’re in good company. Here at SJ, none of us has gotten into the habit of writing 2021 yet. We’ve all been so busy that the tree might still be up in the office, and our email & LinkedIn accounts are chock-full of new-year-top-10 lists…especially from all the marketing & advertising gurus!

Steven James | Your Story Matters

We’re sure you’ve at least passingly encountered these too. The top trends in web development, 10 things to do now to get more Instagram followers, the rankings of the best movies, and predictions for who will rule the day at the Addy Awards (our industry’s version of the Emmys). It’s fun to read others’ perspectives…it’s also just that, someone else’s perspective.

What isn’t taken into account is your perspective, your story. It really doesn’t matter if someone tells you the top 10 best times to post on social media because if your story isn’t properly discerned, crafted, presented, a post on the first Tuesday of the month at 10:30am really doesn’t do you much good.

Have you ever heard the expression, “Sometimes it’s not the wand, it’s the magician”? Well, nothing brings that colloquial saying to life quite like the age-old platform vs. content argument. To really succeed in telling your story, finding your audience, and convincing them why you’re their best source for your business or craft, it isn’t waving the wand at 10:30am on a Tuesday that grabs your prospects’ attention, it’s the magic of your story.

So, go ahead, clear the spam folder, delete the LinkedIn InMail, and use the time you’d otherwise spend reading that top 10 list reflecting on the uniqueness of you, individually or for your business. Use January to really take a pause, reflect on the incredible year we just concluded, and listen.

Yes, listen inwardly for the voice that’s yearning to tell a story. We know there’s magic there, we can help you tell it. So, when you’re ready, we’ll be waiting, because your story is our story.

No items found.

Looking for a partner like SJMG?

Send us some quick contact info & our team will reach out to you.
We never share your info. View our Privacy Policy
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Let's Talk
about your story
THere's More

Post You mIght Also Like

All Posts
Video
Dec
16
//
2020

Happy Holidays from Steven James

Marketing
Nov
25
//
2020

We're So Thankful You're Part of Our Story

The setting may be a different table, some of the regular cast may be absent or remote, the script flipped & the story not quite perfect. But this year we give thanks because we made it here together.
Your Story
Nov
18
//
2020

Just One Tent Shy of a Circus

In so many ways, we are the ringmaster to your story. We parade the elephants in front of your audience to boisterous applause, our creative team defies the limits of motion bringing a story’s concept to life.
Marketing
Oct
19
//
2020

What's Your Story IQ?

At Steven James Media Group, our passion for storytelling stems from the fact that there are so many diverse elements involved in the modern form – verbal, visual, musical, physical, spatial, and more.
Your Story
Sep
3
//
2020

The Year of the Butterfly (Effect)

So many things are, and will always remain, out of our control. But we can all learn to be better storytellers by embracing the opportunity to be our own narrator.

@stevenjamesmg