Social Media Trends: Build Credibility Online

Post by 
Paul Root
Published 
February 25, 2020
H

ave you ever wondered how some people accumulate thousands of likes on their social media posts? In our fast-paced digital world, new strategies for monetizing online are constantly being developed. One of the more recent ways to make money in the online world is by becoming an influencer on social media. But what exactly does that mean, and how can someone make money simply by posting on Instagram a few times a week and promoting a free product? It turns out, social media influencers have learned the key to having a successful online presence: credibility.

Why Credibility Matters

There’s a reason people follow influencers; they have gained the trust of their audience by only promoting products that support their brand, and by posting content that is relevant to the audience they want to reach. This supports the concept that consistency creates trust, and trust from your audience gives power to your content. Once you have established a following, your content can be used to tell a story, send a message and stir conversation like never before.

Moral Of The Story? Post With Intent.

So, how does a social media presence make that jump to the next level? Sure, we all want to be paid for promoting free stuff on our Instagram, but credibility is also necessary when it comes to posting as a business. Before sending out a new piece of content, ask yourself: “Is this post

showing my audience an insight into my business or reflecting consistency in my brand?”

Are you looking to give your business a credible, consistent online presence? The Steven James team is experienced in establishing an online presence for businesses in a variety of industries and sizes. Reach out to us today to find out what you could be practicing to make your online presence the best it can be.

Looking for a partner like SJMG?

Send us some quick contact info & our team will reach out to you.
We never share your info. View our Privacy Policy
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Let's Talk
about your story
THere's More

Post You mIght Also Like

All Posts
Email Blasts
Sep
17
//
2021

Video is Vital

In the past few weeks as we’ve rolled-out our 3 mantras to Bossify Your Brand, you have heard us share how being a better storyteller is about more than message: it’s about making others believe in your brand the way you already do.
Your Story
Aug
26
//
2021

Storytelling Is the Best Marketing

Storytelling is the Best Marketing. Here are 5 steps that are not earth-shattering, not highly time-consuming, not beyond anybody’s ability, to get you rolling in the right direction.
Your Story
Aug
12
//
2021

Bossify Your Brand

NO ONE who has ever started a business (at least a legitimate one) did not believe they had a product or a service that people needed. That belief and the measurement of success or failure is what we will help you define in our new continuing e-series, Bossify Your Brand!
Email Blasts
Jul
23
//
2021

'Tis The Season: Out of Office

We’ve received a good number of ‘Out of Office’ auto returns to our emails recently, and you probably have received some from us. And what a welcomed occurrence! Nothing says summer like vacation, and nothing says vacation like summer.
Email Blasts
Jul
16
//
2021

Sunday Sauce Is On... Come On Over

I’ve never been one to stay put for too long. My mom, dad, sister and I moved around quite a bit. Twenty residences, seven states, two countries. My father met his southern belle at the Officer’s club while he was stationed at the Charleston, SC naval base. Beauty and the Bull got married, had two children. You’ve heard this story before.

@stevenjamesmg